Tuning in to your community: Why DEI matters for nonprofits


An Overview of Nonprofits

Nonprofits are organizations that are driven by a social cause to bring about positive change in their communities. They address social problems in a number of areas including health, education, the environment, and human rights.

In the United States, there are approximately 1.5 million registered nonprofit organizations, and the number keeps growing. Nonprofit organizations are growing so much that a recent study by the Urban Institute found that in the U.S., the sector employs 11.4 million people, representing about 9% of the total U.S. workforce.

When considering these organizations, it is vital to remember that both their employees and target audience have diverse belief systems, cultures and ethics. These diverse perspectives need to be taken into account by the nonprofits in order to effectively deliver their services.” 


Why Nonprofit Organizations Should Invest In DEI 

As the world continues to evolve, it’s more important than ever for nonprofit organizations to prioritize diversity, equity, and inclusion (DEI) in all aspects of their work. An investment in DEI presents a range of benefits for a nonprofit, including increased innovation, improved decision-making, and stronger connections with the communities they serve. This article will explore why nonprofit organizations should prioritize DEI and how they can create a more inclusive and equitable workplace with a strategic approach. 


How Nonprofits Benefit From DEI 

Diversity, equity, and inclusion (DEI) efforts benefit nonprofit organizations in countless ways. By investing in DEI, nonprofits can create a more inclusive and equitable work culture better equipped to serve diverse communities. Here are just a few of the unique advantages that DEI brings to nonprofits.

Improved Performance

Studies have shown that organizations with diverse and inclusive cultures have better performance outcomes. For example, they may have higher innovation, productivity and improved financial performance. By embracing DEI, nonprofits can tap into the benefits of a more diverse and inclusive workforce, allowing them to achieve their mission more effectively. Improved performance is a continuous process for organizations to reach and surpass their goals. The commitments and efforts invested in DEI are bound to help nonprofits simplify this process, execute their performance strategy, and help discover the relevant changes that impact the organization in order to deliver improved performance faster.

Enhanced Credibility

Nonprofits rely on the trust and support of their stakeholders, which include donors, volunteers, and the communities they serve. By demonstrating a commitment to DEI, nonprofits can enhance their credibility and build stronger relationships with their stakeholders. This is particularly important for nonprofits working in diverse communities, as it helps to ensure that their programs and services are relevant and responsive to the needs of those communities.

Greater Impact

By building a more diverse and inclusive team, nonprofits can better understand and address the needs of their target populations. For example, a team that reflects the diversity of the community they serve may be more attuned to their unique challenges and needs and better able to design programs and services that are effective and responsive. The community becomes more receptive to the organization, creating a strong win-win scenario. This can help nonprofits have a more significant impact, reach more people in need and deliver on its goals.

Increased Innovation

A diverse team brings a range of perspectives, experiences, and ideas to the table, which can lead to greater innovation and creativity. This is especially important for nonprofits, as they often encounter complex obstacles and may need to adopt an innovative approach to identifying solutions. By fostering a culture of inclusion and valuing diversity, nonprofits can create an environment where new and creative ideas are encouraged and supported.

Better Representation

Nonprofits are often founded to address social issues and promote justice, and DEI efforts can help ensure that these values are reflected in the organization’s culture and practices. By building a diverse and inclusive team, nonprofits can better represent and include relevant communities, which can help to create more meaningful and effective programs and services. The significance of investing in DEI for nonprofit organizations cannot be emphasized enough, as it has been extensively detailed above, and there are countless other benefits not mentioned. Embarrassing DEI within nonprofits requires the training in all aspects of Diversity, Equity and Inclusion.


Why Diversity Training Is Not Enough 

Regular diversity training is a common approach to addressing issues of inclusivity and equity within a workplace. But is one-off diversity training enough to stand the test of time? While this type of training can be a useful starting point, it’s essential to understand that it’s just one piece of the puzzle to create a truly diverse, equitable, and inclusive workplace. 

Diversity training alone is a short-term solution, while DEI encompasses a much broader range of initiatives. These approaches go beyond just training and aim to weave diversity, equity, and inclusion into the structure of an organization. This can include developing DEI goals and metrics, implementing inclusive policies and practices, and creating a culture of belonging for all employees. An effective DEI system incorporates detailed checkpoints and introduces the aspect of accountability, holding leaders responsible for satisfying those requirements. 

One-off diversity training begins to introduce these ideas, but only scratches the surface of creating lasting organizational change. To reinforce these ideas on a regular basis, nonprofit organizations must take a holistic and sustained approach to DEI, continuously evaluating and refining their efforts to create a truly inclusive workplace.


DEI: A Systemic and Scalable Approach 

Achieving DEI through a systemic, sustainable, and scalable approach ensures the creation of a fair and inclusive workplace for all employees, regardless of their background or identity. This approach goes beyond just training and focuses on embedding DEI principles into an organization’s foundation. By implementing a holistic and sustained solution through DEI, nonprofit organizations can make meaningful and lasting changes at the individual and organizational levels.

An essential element of a systemic DEI approach is recognizing that diversity, equity, and inclusion are interconnected and cannot be solved individually. This means nonprofits must consider how all aspects of their organization, from hiring and promotion practices to policies and decision-making processes, may be impacted by diversity, equity, and inclusion issues. By taking a broad view of these points, nonprofits can create more equitable and inclusive outcomes for everyone involved.

Another critical aspect of a scalable DEI approach is recognizing that DEI efforts should be adaptable and flexible enough to meet the needs of a diverse range of organizations and communities. This means that nonprofit leaders should be open to experimenting with different DEI strategies and approaches and be willing to continually evaluate and refine their efforts to ensure they have the desired impact. By investing in DEI, nonprofits can create a workplace environment that can adapt and grow along with the organization’s and its stakeholders’ needs.


Driving Inclusion with MESH 

As the world’s first DEI operating system, MESH is revolutionizing how nonprofit organizations approach diversity, equity, and inclusion. With MESH, nonprofit leaders can measure what matters and drive impactful change in company culture. 

Our platform offers a science-based, measurable approach to embedding DEI in a way that avoids friction and judgment, helping leaders make data-driven decisions about safety, inclusion, and belonging.

The DEI Builder program is a must-have resource for DEI and HR professionals looking to grow their networks and build more equitable organizations. Whether you’re just starting your DEI journey or looking to take your efforts to the next level, our DEI Builder program has something for everyone. So why wait? Join us today and start building a more inclusive and equitable future for all. Book a call now and learn how MESH can help your nonprofit organization grow.